TESSA Portada-post-Xmas-2-495x400 7 Innovative Tips for Florists: How to Increase Your Profit This Summer Tips for Florists

Floral Trends for 2021 Winter Holidays

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Winter is such a magical time of year! It’s a much-welcomed season of gratitude, appreciation of simple joys, quality time with loved ones and the most beautiful display of colors, lights, and decor everywhere. Do you have your holiday style moodboards ready yet, floral professionals?
TESSA Jan-2020-blog-495x400 7 Innovative Tips for Florists: How to Increase Your Profit This Summer Tips for Florists

Tips for Floral Professionals: 5 Steps & Tools for Planning Your 2022 Marketing

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Glimmering lights and sparkling baubles are everywhere you look, and the air is filled with the rich fragrance of pine. That can only mean one thing... The season of joy and magic is finally here! Today, we want to highlight some of our favorite holiday floral design trends. Read more...
TESSA Tessa-blog-march-2020-495x400 7 Innovative Tips for Florists: How to Increase Your Profit This Summer Tips for Florists

Tips for Floral Professionals: How to Send Better Emails

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Glimmering lights and sparkling baubles are everywhere you look, and the air is filled with the rich fragrance of pine. That can only mean one thing... The season of joy and magic is finally here! Today, we want to highlight some of our favorite holiday floral design trends. Read more...
TESSA Ready2-495x400 7 Innovative Tips for Florists: How to Increase Your Profit This Summer Tips for Florists

Tips for Floral Professionals: How to Use Google to Grow Your Floral Business

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Google, and specifically it’s local search functionality (Google My Business), has become an integral part of our decision-making process with our purchases. However, as a business owner, are you taking full advantage of these incredible tools available to you for FREE?
TESSA AdobeStock_142240234-495x400 7 Innovative Tips for Florists: How to Increase Your Profit This Summer Tips for Florists

Tips for Floral Professionals: 5 Steps to Building Your Personal Brand as a Florist

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There is a lot of talk about personal branding these days. We have done the homework to bring you tips and advice on how to differentiate yourself from your competition and build your unique personal brand.
TESSA TessaBlog_Image-495x400 7 Innovative Tips for Florists: How to Increase Your Profit This Summer Tips for Florists

7 Innovative Tips for Florists: How to Increase Your Profit This Summer

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Listen up, floral professionals. Slow summer doesn’t have to mean slow sales.  While the demand for flowers certainly goes down this time a year, this seasonal “break” offers time to explore new opportunities, reevaluate your processes, brainstorm new marketing and sales channels, and work on adding additional revenue streams that are not tied to the market demand.